Meet Betao, a quirky, boisterous yet friendly character and a face that is synonymous with the Casino Friday brand. The project involved building the character in 3D, generating a flexible rig and then generating a number of interesting poses and animations such as looped dance cycles that are being used for promotional and player engagement purposes. Other aspects of the project involved the design and technical builds of filters for both Instagram and Tik Tok mainly using the facial features of the character.